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Showing posts from February, 2017

Digital India 2020 : Opportunity or Conundrum

In today’s VUCA world, markets are seeing a marked transformation from being Business oriented to consumer oriented. With businesses becoming more and more customer centric, organizations are overwhelmed by huge data and find it difficult to leverage on that due to absence of coherent digital strategy. Technology is no longer an issue relevant only to certain industries, but is becoming a crucial driver to influence dominant forces that are shaping the global economy. Tectonic shift towards Digital Enabling is largely accepted by the consumers. With 52% of Fortune 500 companies having gone bankrupt/acquired/ceased to exist since 2000 due to digital disruption, it is time now that enterprises reshape themselves internally and externally to catch up with the digital disruptions. Digital growth statistics are just the tip of the ice-berg, representing merely a few strands in the web of digital transformation. This technology web is the interplay of Social Media, Mobile, Analytics, C